Are you looking to start a blog, but aren’t sure of the costs to get started?
But it's not! Many bloggers are capable of making a significant income from their blogs to the point that it turns into a full-time job or business.
In this post, I’ll explore how much does it cost to start a blog, the best tips to grow your blog, and more. Let's get started!
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How Much Does it Cost to Start a Blog in 2022?
If you're looking to start a blog, you're going to need to spend money in order to get your site up and running.
But how much?
The good news is, for many new bloggers, it won't cost a fortune to start your blog.
In many cases, you can start a blog for less than $200 annually. If you're new to some services, it could even be free for your first year.
But there are plenty of variables when trying to determine the cost to start a blog.
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Blogging Tools Required to Start a Blog
There are several tools you'll need to start blog. Below I'll cover some of the most common blogging expenses and how much they cost.
Your domain name is the first step in starting your blog.
This is the address that people will enter in their web browser to access your site.
Purchasing a domain name is fairly inexpensive. By using a platform like Namecheap you can secure your domain name for around $10 annually. That's less than $1 a month!
When choosing a domain name for your blog, you'll want to pick something that resonates with the topic of your blog. For example, if you plan to start a blog about pet grooming – you'll want your domain name to be something centered around pets.
Not only does this make logical sense, but it will help Google and other search engines understand what your blog is about.
Another common mistake many new bloggers make is choosing a domain with an obscure extension.
For the longest time there have been a few main TLDs including “.com”, “.org”, “.edu”, and “.gov”.
Now, it's possible to get about any TLD extension. For example, “.co” has become popular over the last few years.
The main reason for purchasing a different extension is because the domain namer you want is already taken.
Depending on the blog you're starting, and your budget, there are a few options if your domain is already taken.
- Find a new domain name altogether
- Reach out to the current owner about purchasing the domain name
- Purchase a domain with a different extension
Depending on the domain name you desire, it's possible to acquire it from the current owners – although this can cost a fortune. Some domain names are valued in the millions of dollars making them unreasonable to the average blogger.
Purchasing a domain name os essential to your blogging business. It can take some time to find the right domain for your blog, so this isn't a step you'll want to rush. I recommend using Namecheap to find your next domain name. Sometimes you can secure a free domain name for new customers and sometimes a hosting plan might include a free blog domain.
Related: Complete Guide to Domain Flipping
Blog Hosting Service
Once you've secured a domain name, it's time to purchase hosting for your blog. You can think of hosting for your blog as a place to store files that are needed to access your site.
There are plenty of hosting companies you can consider but my favorite is SiteGround.
The difference between many hosting services is two-fold.
The first main difference is speed. By opting for shared hosting, you are sharing your space with other sites. This can slow down your blog and make the user experience suffer.
The other difference between hosting providers is the level of service. Most hosting providers will claim to offer superior service but what happens when your site goes down on a day with a large amount of traffic?
Choosing a hosting company that suits your goals is essential to building a profitable blog.
Hosting will depend on the speed you desire and the amount of traffic your site gets. When you start a blog it might not require a large hosting plan so it can cost as little as $10 a month.
For a professional blogger that owns sites with over 50,000 monthly page views, it can cost over $50 a month for hosting.
WordPress or CMS
Installing a CMS on your blog is the next step to get your blog off the ground.
What is a CMS? It stands for content management system and is used to manage the content on your blog. This allows you to easily add new posts and update content across your blog without having to deal with code.
The most popular CMS is WordPress. It's completely free and an awesome option to build your blog without a ton of effort.
Installing WordPress is rather easy. You can complete this step through almost any hosting provider on any hosting plan.
Once you install WordPress you can enter your blogs settings like the site title, tagline, and more.
The blogging platform you choose will make a big difference on how easy it is to manage your blog.
When creating a WordPress blog you'll be able to select a blog theme for the design of your site. There are many free themes you can choose from or you can purchase a premium WordPress theme if you want something more custom.
Purchasing and installing a WordPress theme is simple. They can cost around $30 to $100 and you can simply upload them directly into WordPress.
WordPress comes standard with a free theme that you can certainly use for your site. If you're looking to start a blog cheaply, I recommend using free blog themes to get started. You can always change your blog theme later whenever you decide to make the switch.
Another option is to pay for a custom theme developed specifically for your site. Many professional websites have have a completely custom design.
There are a plethora of premium and free plugins that you can install on your WordPress blog. For example, installing a plugin that protects your blog
There are also many plugins that offer a free version or premium version if you don't mind spending money on your blog for the advanced features.
To lower the cost to start a blog, I recommend leaning on free plugins to get started.
Email Marketing Service
While this is not an essential service when you start a new blog, many bloggers will choose to utilize email marketing to grow their readership and keep readers coming back.
The cost for email marketing software will depend on the number of contacts you have and the functionality you desire.
For blogs with less than 500 contacts you might have access to free email marketing options.
For those with over 1,000 contacts email marketing costs around $20 or more per month. For accounts with over 10,000 contacts, you can expect to spend over $50 monthly.
Some of the most popular email marketing software providers include:
As your blog grows, you might decide to purchase some design tools to help you create better graphics. Tools like Canva can cost you around $10 per month.
If you need something with even more functionality like Photoshop, this can cost over $50 per month.
There are some free design tools also if you don't want to spend money on your blog at the beginning.
Social Media Tools
Social media tools are another cost for some bloggers. Depending on how you plan to acquire traffic to your site, you might need to purchase a social media management tool to help you schedule social media posts and more.
Some of these tools include Hootsuite, Tailwind, among others.
The costs of these platforms are around $10 per month but some of them offer a free plan or free version for new customers.
If you're starting a new blog and are new to the blogging business, you might consider taking blogging courses to help you get up to speed on the latest techniques and tools that are needed to succeed.
Taking a blogging course can require a significant amount of time (not to mention money), but it can be well worth it for beginners.
Blogging courses can cost anywhere from $100 to over $1,000 depending on the course. Always try to find deals on blogging courses before paying full price. Many times you can find these courses go on sale during certain times to help you save money on your blog.
SEO Research Tools
If you plan to acquire traffic through search engine optimization, you might need to purchase a few SEO research tools to help you.
While there is plenty of free information and free tools to learn SEO, there are some tools that are essential to grow your blog.
By using a tool like Ahrefs or Moz, you can find keywords to start writing blog posts about
Google Analytics is a free tool to help you measure your blogging success. This tool allows you to monitor blog visitors on your site and much more.
With Google Analytics you can check to see which pages are getting the most views, how long people are staying on your site, and witch pages have the highest bounce rate.
Google Analytics is an indispensable tool for any blogger or website owner. You can check out the video below to learn how to implement it.
Google Search Console
Google Search Console is another free tool to help you measure your search engine traffic through Google. This tool will show you what keywords your blog is ranking for, your average position in the SERPs, and much more.
Other Marketing Software
There are plenty of other marketing tools that bloggers might utilize, but aren't essential for new bloggers.
For example, landing page software can make it easy to build new pages to promote your own products or an online course. There are plenty of other costs that you might not be aware of when getting started.
The chances are you already own a laptop or computer that you can work on. But if not, you will need one to start a blog. The hardware costs can be a few hundred dollars for a used computer and can reach over $1,000 for a decent laptop.
While the cost to start a blog is mainly around the monetary cost, what about your time?
Some website publishers might opt to hire writers to write a blog post so they can focus on other areas of their blog.
When asking yourself how much does it cost to start a blog – this is something you'll want to consider.
Writers can be one of your largest assets if you can find the right ones. While they can be costly, it can be money well spent.
Some bloggers prefer to have a certain writing tool to help them with their writing. While there are plenty of free tools like Google Docs, there are also some paid tools that you might consider.
How to Start a Free Blog
It's possible in some cases to start a blog completely free of charge. If you want to start a free blog, you'll need to give up some tools and software.
You can start by finding a free domain for your blog. You'll need to browse around to find options. Usually some domain registrars will offer it completely free for the first year.
Next, you'll need to find a hosting provider that offers a discount on your services. You can install WordPress for free.
Starting a blog with minimal costs will require you to select free themes for your site.
That's it! Your free blog should be up and running!
Making Money Blogging
Some of the costs of blogging can be offset by any income your blog makes. While this might not be much at all in the beginning, it can slowly build so you can afford additional tools to further grow your blog.
Blogs can make money through several methods. Between display advertising, affiliate marketing, and selling an online course – there are plenty of methods to start making money with a blog.
For example, if you run a food blog, you can display ads throughout your posts and recipes. If you own a hobby blog you could promote affiliate offers that are related to the hobbies mentioned within the blog post.
Making money with blogging can take some time. Many blogs will not make any money within their first year. However, if you can make it past that mark, there is a much greater chance your blog will become profitable.
If you want to make more money from your blog, it's all about increasing your readership. The more page views you get, the more money you can make.
Related: What are the Mediavine Requirements?
Final Thoughts on How Much Does it Cost to Start a Blog
If you're wondering how much does it cost to start a blog, you're in luck. For most bloggers, the cost to get started is relatively low.
You can get up and running for less than $160 annually.
While there are many more advanced features that can add on to the cost, these aren't needed at the beginning of your blogging journey. It's all about getting started!
Avoiding blogging costs is a great way to get your site off the ground.